WildEarth and safariLIVE reflect the quintessential essence of South African pride held by all people in this beautiful country. That’s why WE want to pay tribute to the liberator of our great nation, Nelson Mandela, on his birthday which is the 18th of July. In South Africa, and internationally, it is now a day dedicated to reaching out to those less fortunate by encouraging social empowerment through good will.


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“What counts in life is not the mere fact that we have lived. It is what difference we have made to the lives of others that will determine the significance of the life we lead”
– Nelson Mandela


Mandela believed that all individuals have the capacity to positively influence those around them through social empowerment. The idea here is that you can make a difference to those around you by defying social injustice and through the demonstration of leadership and generosity further social freedom.


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This day marks a global call to action across all ethnicities and cultures aimed at generating positive change in the world we see around us.


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Mandela’s astonishing legacy asks all members of humanity to spare 67 minutes of their time every year on the 18th of July to uplift those around them and create a positive change in the world. WildEarth are going to do just that. Our crew are going to lend a hand in the rural settlements on the outskirts of the Sabi Sands. Our aim is to leave the settlements outside of the reserve a better place than when we arrived and to ensure this positive change is felt and sustained. Our fantastic crew will be helping out a local NGO called Activating Africa, lending a hand with whatever needs to be done as WE empower the communities to keep their settlements clean and pristine.  WE would also like to encourage YOU the viewer to spend 67 minutes of your day on the 18th of July making a positive change in your community. Share your stories and experiences with us on #safariLIVE on twitter. WE love nothing more than sharing the wonderful work of our dedicated viewers.


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WE will be posting a follow up story and video on what the crew got up to on this special day for you to enjoy later in the week.