WildEarth wants to let you know that we are aware that many of you have found the change to shorter but more frequent advertising breaks on our channel very disruptive. As most of you are aware we have to have advertising breaks so that we can generate the revenue required to keep WildEarth on air. The WildEarth Channel broadcasts globally and in some countries such as South Africa, there are fewer commercial adverts available and so we regularly have to fill this space with WildEarth promotions.
WE have heard you and understood that the repetitive nature of WildEarth promos, along with the frequency of the ad breaks is reducing your enjoyment of WildEarth and have, therefore, decided to return to running 4 x 2.5 minutes ad breaks per hour. And to moving these ad breaks to being in-between your sightings, rather than during them.
In addition, we have decided to redesign the ad break so that you will only ever see one WildEarth promo after which, if there are no other commercial adverts, you will see a countdown clock back to the LIVE show.
WE hope these changes will improve your experience. Explorers will of course not see any ad breaks and will continue to be able to watch the channel uninterrupted. For only $5.99/month you too could go “ad-free”.
WE value your feedback and will continue to try to improve and grow. Over the next few weeks, WE will be sharing more feedback as we launch some new products and locations. We look forward to hearing from you.
Will the option to project from the app to TV, ad-free, be available soon for Explorers?
This month of August is my 5 year anniversary of watching WE. It has changed my life in many ways. I watch as often as I can, but many times I turn it off because of the ads that interrupt the sightings. I feel that when the naturalists finally do find something, WE don’t get enough time with the animal(s) to get the real information or time to get attached to them. The sightings are to short. I see a pattern when something like a leopard or lion (I like the big cats) are found, the director will suddenly switch to something boring like a common bird or nothing at all. I find this very irritating and the show is not directed like it was 5 years ago. I realize things have changed, and that’s all fine and well, if it’s for the better! The way I see it, it is not. But I will still watch, annoyingly, because I cannot even afford food here in the States, let alone the monthly subscription fee. I do LOVE what you do, truly, I just think it could be better! Thanks for letting me share.